Featuring two masterclasses by Rafa Nadal
Madrid
Boost your career in the sports industry with the most disruptive and innovative Master’s in Sports Management, created by UAX, Rafa Nadal and his teams. Get involved in the digital sports business and gain access to exclusive experiences in Miami and at the Rafa Nadal Academy. Elite training, real opportunities.
In collaboration with:
Take your career to the very top of sports management with an MBA that is unique in Spain, designed in collaboration with global leaders in the sports industry. Master the essentials of the sports business with comprehensive training in finance, strategy, marketing and communication, and develop your executive profile through real-world challenges and high-impact case studies.
Learn from those who are currently leading the sports business. Our teaching staff comprises active executives and experts from FIFA, ACB, CVC Capital Partners, Sevilla FC, Octagon and other major organisations in the sports sector.
Real, highly topical problems and challenges set by companies and institutions, with the aim of finding solutions tailored to the scenarios you will face upon completing your studies, using real-life cases such as: the Champions League, the Euroleague, the Laver Cup, the NBA, MotoGP, the Copa América, Wimbledon and IMG.
Gain access to real-world professional experience from day one. Collaborate with leading organisations such as the Rafa Nadal Academy, World Football Summit, Deloitte, KPMG, PlayStation, BeOne, AFE, Playtomic, 2Playbook, Joma, AS and YouFirst. Take the first step towards your future career in the sports business.
Through exclusive training content developed in collaboration with members of Rafa Nadal’s team, you’ll be able to develop and refine the values most sought after in the job market – the very values that have made the tennis player one of the greatest sportsmen in history.
Get ready for some unique experiences
Over the course of a week in Miami, you'll attend masterclasses with industry professionals and visit top-tier stadiums such as the Kaseya Center, FLA Live Arena, Hard Rock Stadium, and Watsco Center. You'll also step into the homes of the Miami Heat (NBA), the Florida Panthers (NHL), and the Miami Hurricanes (NCAA Basketball).
Discover the experience
Learn the work methodology of Rafa Nadal’s team and the companies that have led him to success, with a case study on Rafa Nadal in the world of tennis.
Discover the experience
Explore every detail of the 1992 Barcelona Olympics alongside some of its protagonists and Deloitte professionals, Worldwide Olympic Partner. Together, you’ll analyze the evolution of the next four Olympic Games in an exclusive session held in Madrid.
Discover the experience
Take part in training sessions at prestigious sports facilities in Madrid, visiting professionals from the sports industry across stadiums, competitions, brands, and venues. Specific sessions will be held at AS, PlayStation, Decathlon, and BeOne.
*Miami and Rafa Nadal Academy experience: The price of the MBA in Sports Management (i) includes the cost of transport within the cities for all the experiences. (ii) Accommodation for the Rafa Nadal Academy experience (Mallorca) is included. (iii) Flights to Mallorca and Miami, as well as the hotel in Miami, are not included.
In exclusive partnership with leading sports organisations
Master in Business Administration / Sport Management. Master in Business Administration / Sport Management
First Year
ANNUAL SUBJECTS
| Code | Subjects | Character* | ECTS |
|---|---|---|---|
| 80726 | Overview of the Sports Industry and Strategic Management / Sports Industry Overview & Strategic Management | OB | 8 |
| 80727 | Sports Governance, Regulation, Finance and Taxation / Sports Governance, Law, Finance and Taxation | OB | 7 |
| 80728 | Stakeholder Management and Leadership / Sports Stakeholders and Leadership | OB | 7 |
| 80729 | Technology and Digital Assets in the Sports Industry / Technology and Digital Assets in the Sports Industry | OB | 5 |
| 80730 | Disruptive Digital Business Models and Innovation in the Sports Industry / Disruptive Digital Business Models and Innovation | OB | 5 |
| 80731 | Digitalisation: Channels and Products in the Sports Industry / Digitalisation: Channels and Products in the Sports Industry | OB | 6 |
| 80732 | Marketing Funnel, Product Development and Merchandising / Marketing Funnel, Product Development and Merchandising | OB | 5 |
| 80733 | Fans, Broadcasting and Match Day in the Sports Industry / Fans, Broadcasting and Match Day in the Sports Industry | OB | 6 |
| 80734 | Brand and Player Management in the Sports Industry / Branding and Player Management in the Sports Industry | OB | 5 |
| 80735 | Master’s Final Project | OB | 6 |
| ING1 | English for Sport | N/A | 0 |
| TOTAL: | 60 | ||
*Character: BT: Basic Training, Ob: Required, Op: Optional
Companies as a key driver to boost your employability
At the UAX Rafa Nadal School of University Studies, we guarantee professional internships lasting 3 to 6 months in leading national and international sports organizations. This will allow you to connect with a global network of professionals and open the door to a wide range of opportunities in the sports industry.
You will learn to be able to develop your maximum potential with a global point of view including all sports disciplines, from national to international benchmarks, including: Football, Tennis, Basketball, F 1, Olympic Games, Golf, Esports and Sailing.
Faculty and subject matter experts
During your study programme, you'll have exclusive online training content that Rafa Nadal himself and his entire team have worked on, sharing their experiences and revealing the secrets that have led him to success: Toni Nadal, Carlos Moyá, Ángel Ruiz Cotorro, Rafael Maymó, Carlos Costa, Benito Pérez-Barbadillo, Gemma Bes and Maribel Nadal.
You'll access unique content that will help you hone the qualities today's job market demands: effort, cooperation, empathy, leadership, professional ethics, responsibility and commitment, humility and confidence, resilience, discipline, and hard work.
Throughout the Master’s programme, you’ll experience sport from the inside: from the Olympic Games to the Davis Cup, via leading companies such as PlayStation, Joma and YouFirst.
A panel of current sports business leaders
Train alongside executives and experts from FIFA, ACB, CVC, Octagon and Sevilla FC.
Learn from those who are shaping the present and future of the sports business.
Networking, practical learning and direct contact with the elite of sports management from day one.
He leads Atlético de Madrid’s commercial strategy as Chief Commercial Officer. A specialist in sponsorship, revenue generation and business development, he has extensive experience working for some of the most prominent organisations in professional sport.
Diego Sánchez Trillo is one of the leading experts in business development and commercial strategy within the sports industry. He currently holds a leadership role at Atlético de Madrid, bringing an executive and results-oriented perspective to the classroom.
Senior Academy Advisor FIFA
Head of Digital en Sevilla FC
Director de Marca en ACB (Asociación de Clubs de Baloncesto)
Cofundador y CEO de 2Playbook
Head of International Relations and New Developments - CAR de Barcelona
Connect with the heart of the sports industry and let your talent take off. Undertake work placements and gain real-world experience that will open doors for you in the sports business.
We train professionals under the guidance of experts who are already transforming the world of healthcare and the sports industry, drawing on UAX’s DNA and Rafa Nadal’s working model.
Rankings and awards
It’s not us saying this – it’s those who’ve already experienced it. They’ve been through it first-hand. Now they’re telling you about it in their own words.
This programme is specifically designed for professionals with a university degree, preferably in Business Administration and Management, Communication, Journalism, Marketing, Finance, or Law and Sports Sciences with a specialisation in Sports Management. The second intake of the MBA in Sports Management at the UAX Rafa Nadal University School has a limited intake of 30 places.
To begin the admissions process, you must submit the following documents:
• Curriculum vitae
• Academic transcript of previous qualifications required for entry to the Master’s programme
• Statement of purpose
Once the information provided has been assessed, a personal interview will be conducted in Spanish and English.
Your legal and financial knowledge will be key to understanding all the business plans presented on the MBA programme. To assess your prior knowledge in these two subjects, you will be required to sit an admission test. Based on the results of this test, it will be determined whether you require supplementary tutorials and personalised sessions with specialists in these areas to reinforce the critical knowledge that will enable you to become a professional in the sector. This additional training will take place one month before the start of the programme
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